media - No magazine but only a Playboy club
AP had the story well ahead of the press conferen: Playboy wants to open a club in Shanghai, not start a magazine as I assumed some time ago. So after Hooters, its now Playboy who think China does need clubs the American granddad's would go to. Playboy wants to take up seven floors, but I wonder whether the size matters.
I just saw in the Shanghai subway the cartoons telling people how to prevent Aids and HIV; they were pretty candid, I must say, and probably would be banned in a prudish country like the US, where even the sight of a tit causes a national uproar. It might take some intelligent work to make these clubs really into a success in China.