internet - Confusing facts from new CASS study
Guo Liang of the Chinese Academy of Social Sciences has released its long-expected second study on the Chinese internet, unfortunately only through a rather confusing announcement by the official newswire Xinhua. His first study in 2003 gave the first rather thorough look at what was happening in this community that counts now for over 100 million users and is still growing, although less fast than we were used to.
The original study is not yet available. The Xinhua article begins rather surprising telling us that Chinese spend more time online than watching TV, an assumption that is made not true in the rest of the article.
Yet the survey found that television is still the dominant mass medium.Seventy-nine percent of interviewees choose to watch TV to get information, and another 75 percent take newspapers as important as TV.
The survey also found that only 63 percent of the interviewees uses email, much to the surprise of the researches. Guess we need a look at the study to make sense out of the Xinhua article. The People's Daily is slightly more convincing as it says the internet is more importantant as information source compared to other media, for its Netizens - that is a bit more modest headline.


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